Rotherham is streets ahead with Stylos finger
Rotherham Metropolitan Borough Council opted for the Stylos finger post system from William Smith to support a major update of pedestrian wayfinding signage in the town
Thursday, 01 Oct 2015 12:12 GMT
Approximately 45 new Stylos finger post units have been installed around Rotherham town centre as part of the upgrade project
Having worked with William Smith on similar signage projects in the past, the local council once again sought out the company’s expertise to support the new effort.
The project saw existing signage replaced with around 45 new Stylos finger post units, each of which featuring a new arm and cap designs, as well as bolder text in white on a black background.
A protective overlaminate film was also added to enable graffiti to be removed without damage to the sign face, while base collars were added to complement the style of lighting columns and bollards used in the town centre.
The new design provides a clean and consistent look to the wayfinding scheme in Rotherham, yet it’s in keeping with the style of the Town Centre”
Richard Pardy of Rotherham Metropolitan Borough Council comments: “The new design provides a clean and consistent look to the wayfinding scheme in Rotherham, yet it’s in keeping with the style of the Town Centre.
“In addition, the increase in the number of signs aims at closing gaps found in the old route system and also directs pedestrians to destinations further afield that were previously either not signed or didn’t exist when the original pedestrian wayfinding scheme was implemented.
“Incorporating new technologies while revising the traditional wayfinding finger posts maximises the effects of the new pedestrian scheme, assisting traders and shoppers alike, and making walking in Rotherham Town Centre a more attractive and enjoyable experience.”
