Canadian firm launches soft signage printer
If you needed any more evidence that soft signage is a growth market then the news that Canadian outfit Gandy are previewing their new digital dye sublimation printer may well convince many the age of soft signage is here.
Tuesday, 14 Oct 2014 10:36 GMT
Right product: Gandy say the printer has come out at the right time
With the growth in soft signage accelerated by the new generation of digital printers the sign industry has seen an increase in applications from flags to building wraps and from large posters and banners to lightweight outdoor exhibition graphics.
Gandy’s Digital Softjet printer is being previewed at the Speciality Printing and Imaging Technology in Las Vegas this month. The machine is designed for textile printers and large format print houses looking to increase print quality and productivity, explore new revenue streams and drive profitable growth.
With an average global growth rate of around 10 percent, the soft signage market represents a significant opportunity for large format customers”
Hary Gandy, Gandy Digital CEO comments: "With an average global growth rate of around 10 percent, the soft signage market represents a significant opportunity for large format customers. Having manufactured successful fabric printers in previous lives, we utilized our experience and market knowledge to bring to market a ‘hassle free’, one process print solution, perfect for print houses looking to explore this market at low cost and with low risk.
“For many of those already in the market, typically running fabric printing technology nearing their end of life, we recognized that Softjet was the right product at the right time from which to streamline their operation and grow their business - especially with customers demanding higher resolution and faster turnaround.”
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