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Coloursonic opts for the power of white

Based within a short cab ride of London's exhibition centres, Coloursonic is often called upon for urgent signs and displays for trade stands, as well as television and film companies which require quick turn-around for studio backdrops.

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White stuff: the Scitex FB500 haas proved a hit with Coloursonic

The firm has opted to install an HP Scited FB500 printer to add a white ink capability to its direct-to-rigid substrate printing capacity and accelerate graphics production.

Says Michaela Chandler of Coloursonic: “While we had great capabilities, what we were not able to do was print in white direct to rigid substrates.

“We had the opportunity to work on an extremely large job comprising more than 500 differing items ranging in size from one to three metres in length. The ability to print high-quality graphics using white ink, direct-to-substrate, led us to believe that the HP Scitex FB500 would be the best printer to do this job.”

Coloursonic bought the HP Scitex FB500 Industrial Printer at FESPA 2013 in May and it was in production by the first week of July

The company’s output includes banners, exhibition graphics, POS retail displays, roll-up and pop-up stands, lightbox signage, window graphics, TV and film backdrops, and vehicle wraps. Coloursonic bought the HP Scitex FB500 Industrial Printer at FESPA 2013 in May and it was in production by the first week of July. HP reseller CWE Solutions of Chessington, Surrey, installed the printer, and work on the important job started almost immediately.

The HP Scitex FB500 Industrial Printer can print direct to rigid substrates at speeds up to 7m2/hr for indoor applications and up to 7.9m2/hr for jobs to be viewed outdoors. The firm said it had so far printed on acrylic, Kappa, Foamex, Dibond, corrugated board and glass mirrors.


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