Clarity enjoys lasting FESPA legacy
Management information systems (MIS) provider Clarity Software claims it is still enjoying the fallout from FESPA 2013, where the firm enjoyed a range of interest in its various products and offerings
Thursday, 15 Aug 2013 12:05 GMT
Emerson Welch says Clarity Software has benefited greatly from industry events this year
Since exhibiting at the June event, the firm has been kept busy with a range of requests from customers from throughout the sign industry.
“Our initial market research suggested our developments would be well received but the response we’ve had is fantastic,” enthuses Clarity marketing manager, Emerson Welch.
We’re definitely seeing an increase in marketplace motivation”
The FESPA 2013 legacy comes on the back of the firm’s success at Sign and Digital UK 2013, where Welch says Clarity enjoyed its best year ever—once again showing the value of trade shows and exhibitions in the modern day sign industry.
He continues: “We’re definitely seeing an increase in marketplace motivation. We’re doing everything we can to help companies increase sales and at higher margins, whilst having the flexible control measures in place to diversify efficiently.”
