Dubbed Web to MIS, the new development reportedly provides a, ‘fully joined up system for the industry’.

“The innovation has been driven by a persistent demand for sign and graphic companies to use the power of web and mobile systems,” says Emerson Welch, marketing manager for Clarity Software.
 
He adds: “We conducted a customer survey in January this year and 94 percent of respondents confirmed they wanted to use their website to gain more business, whilst 72 percent claimed they needed system access from outside of the office. It’s right up there on the wish list.”
Clarity Software explains the, ‘technology gives staff the freedom to enjoy a fresh new way of working and focus more time on the important jobs that make a real difference to the growth of the business.’

“The end game of Web to MIS is to help users get integrated and sell more,” adds Welch.

He continues:  “It boosts business and delivers return both on the bottom line and in a higher quality of working life that everyone can look forward to experiencing.”

The system is designed so users can build and integrate an e-commerce website with their MIS, carry out email and web marketing campaigns, use remote CRM software for sales activity and capture proof of delivery processes from a mobile app in what is described as,’ one unified working environment'.

sdg