Soft signage growth rolls on
The boom in demand for soft signage products from flags to textile light boxes, has seen Media Co invest in a large-format printer that is a UK first.
Tuesday, 03 Oct 2017 09:47 GMT
EFI’s Vutek Fabrivu 520 printer will allow Media Co to print seamless graphics up to 5m wide
Electronics for Imaging (EFI) has provided the Manchester-based firm with the new Vutek Fabrivu 520 printer to aid the growth of soft graphics production. The new aqueous-ink dye-sublimation printer can print graphics of up to 5m wide.
One of the key driving factors in the growth of the soft signage market is thought to be that it can be recycled much more easily than vinyl-based graphics—ticking the corporate social responsibility box of many larger businesses.
After many months of extensive testing and analysing print quality, colour gamut, ink vibrancy, contract and emerging technology, we simply could not ignore the results of the new Fabrivu 520 printer”
Managing director of Media Co, Mark Wardle, comments: “After many months of extensive testing and analysing print quality, colour gamut, ink vibrancy, contract and emerging technology, we simply could not ignore the results of the new Fabrivu 520 printer. The world-class expertise resulting from the collaboration between EFI’s Vutek division and Reggiani’s dye-sublimation mastery is inescapable and made our decision very easy.”
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